View From the Top Bud Walker, Vice President of Enterprise Sales & Strategy, Melissa Data
Establishing Authoritative Customer Data with ID Verification & Fraud Prevention
The conflation of data today from social media, corporate websites, CRMs, market research, and other business sources presents a significant challenge for companies in verifying, storing and, ultimately, analyzing data.
For companies with an e-commerce presence, this challenge is exacerbated by the prevalence of fraud. According to a LexisNexis® study, “42% of U.S. mer¬chants who support online channels are reporting an increase in fraud” over the previous year...read on.
Providing a purpose-built database for instant access to real-time and historical data, MemSQL uses a SQL interface and a distributed architecture that runs on commodity hardware or in the cloud.
Microsoft Corp.
www.microsoft.com
Satya Nadella, CEO
In the cloud and on-premise, Microsoft offers an array of technologies and solutions for businesses of all sizes, spanning desktop applications, relational database management technology, operating systems, search, and mobile devices.
MicroStrategy, Inc.
www.microstrategy.com
Michael Saylor, Chairman & CEO
MicroStrategy provides analytics and identity management platforms, offered either on premises or in the cloud, with data connectors optimized for a range of sources, and mobile access.
MongoDB, Inc.
www.mongodb.com
Dev Ittycheria, President and CEO
MongoDB, Inc., is the company behind MongoDB, a NoSQL database that uses a document data model that is similar to JSON to provide flexibility that allows development teams to evolve the data model rapidly as their application requirements change.
Neo Technology, Inc.
http://neo4j.com
Emil Eifrem, CEO
Neo Technology is a provider of NoSQL graph databases and creator of the Neo4j, an enterprise database that combines native graph storage, scalable architecture, and ACID compliance to ensure predictability of relationship-based queries.