By Imad Mouline
Many see 2010 shaping up as a boom year for cloud computing, with cloud adopters capable of realizing significant reductions in administrative IT costs compared to non-adopters. However, it's not enough to simply develop and implement a cloud strategy. Rather, enterprises must take into account the performance of their cloud-based assets and the impact of the cloud on their end users' and customers' experiences. After all, the apparent cost and elasticity advantages of the cloud won't yield any business benefit if the direct consequence is a poor end user experience. For this reason, businesses considering the cloud must do the due diligence and insist on performance guarantees from cloud service providers that map directly to business objectives - or risk impacting revenue, brand image and customer satisfaction ... full article.