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Informatica Accelerates AI and Analytics Initiatives with Reliable Data for Microsoft Azure


Informatica, a leader in enterprise AI-powered cloud data management, is debuting three new features for Microsoft Azure that are engineered to power AI and analytics innovations with trusted data. Each innovation serves to streamline the creation of GenAI applications and Microsoft Copilot experiences, paving the way for enterprises to derive greater value from Microsoft’s AI and analytics services—including the Microsoft Azure OpenAI Service

Informatica’s latest capabilities—which include the GenAI Blueprint for Azure OpenAI Service, Enhanced SQL ELT for Microsoft Azure, and Open Table Iceberg Support for ADLS Gen2—emphasize seamless integrations, centralized operations, and cost efficiency. 

“These new blueprints and data management innovations are built specifically for Microsoft services to ensure Microsoft customers adopting Microsoft Azure Open AI Service, Microsoft Fabric, and open table format support in Azure benefit from the full range of IDMC data management capabilities to accelerate and scale their AI and analytics initiatives,” said Pratik Parekh, senior vice president and general manager at Informatica. 

The first release, the GenAI Blueprint for Azure OpenAI Service, accelerates the development and deployment of enterprise-grade GenAI and Copilot experiences through reference architectures and templates derived from Informatica’s Intelligent Data Management Cloud (IDMC) platform and Azure OpenAI Service. This service delivers seamless integration with Azure OpenAI Service, Azure AI Search, and a series of vector databases—such as Pinecone on Azure—to expedite AI projects while driving data integrity and governance. A Master Data Management (MDM) solution works to centralize these new features, enriching apps with trusted data. 

Additionally, the GenAI Blueprint for Azure OpenAI Service delivers contextualized prompts and responses based on standardized business glossary terms. Data quality controls are further embedded within retrieval-augmented generation (RAG) dataset selection. 

The launch of IDMC support for Enhanced SQL ELT for Microsoft Azure and the Microsoft Fabric Datawarehouse enables no-code data pipeline definition and execution paired with in-database, SQL-based processing, enhancing both performance and scale. Customers can consolidate and transform multi-source data, as well as efficiently validate data and enhance analytics, from directly within Microsoft Fabric's datawarehouse. Not only does this offer boons to data governance, data accuracy, and business insights, it also ensures that Microsoft Fabric compute resources are utilized efficiently, according to Informatica. 

Open Table Iceberg Support for ADLS Gen2 allows customers to migrate and integrate enterprise data into the Iceberg Open Table format, ultimately reducing data storage costs and offering the necessary flexibility for customers to choose the right query engines for their specific needs. This innovation makes Informatica one of the first vendors to offer comprehensive open table format support across Azure’s ecosystem, according to the company. 

“Our collaboration with Informatica continues to redefine how businesses are using Microsoft Azure OpenAI Service,” said Asha Sharma, corporate vice president and head of product for Microsoft's AI platform. “Informatica's powerful blueprint is enabling customer adoption of Azure OpenAI Service solutions, and its Open Table Iceberg support is fueling new AI solutions by bringing more data into Azure.”

To learn more about Informatica’s latest releases, please visit https://www.informatica.com/.

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