As the Vice President for HP Autonomy, Dan is responsible for providing subject matter expertise along our Big Data Analytics solution, with a focus on multichannel customer analytics and how it relates to Business Discovery.
Before joining HP Autonomy, Dan held senior marketing roles within established financial brands such as Fidelity. He is a specialist in the area of multichannel analytics and in this session will offer advice on how your company can better monetize your customer data. His presentation will focus on extracting actionable customer insights to feed into your marketing activity from both structured and unstructured behavioral data types.