Thanks to significant innovation and recent disruption in the data management space, organizations are achieving unprecedented value from both internal and external data. Much emphasis has been placed on the importance of achieving digital transformation, yet thanks to these rich data assets, organizations are finding new ways to serve customers across both digital and physical boundaries.
Posted August 11, 2022
The Internet of Things is resulting in more customer data at executives' fingertips than ever before. In 2009, there were 2.5 billion things connected to the internet, creating data. That number will explode to 30 billion things by 2020. So how can businesses harness the power of all that customer data being generated by this new networked reality to create insights that help build lifelong customer relationships? And how can they keep from being overwhelmed by all that noise?
Posted May 08, 2014