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DBTA Readers' Choice Award Winners (2025)

The amount of data and its complexity has been growing at a rapid clip and shows no sign of stopping. To contain this data, organizations have been introducing different types of database platforms alongside relational solutions. To help organizations progress along their data-driven journeys, each year, DBTA presents the Readers' Choice Awards, which provide the opportunity to recognize companies whose products have been selected by the experts—our readers! Read More

Latest DBTA Survey Drills Down on How AI is Shaping Modern Data Architecture Trends

With the rapid success of OpenAI's ChatGPT and other emerging types of AI solutions in the last several years, organizations have been scrambling to adopt artificial intelligence by "any means necessary." This pivot has changed how organizations think about modern enterprise data architecture. Read More

Game-Changing Technologies in 2025 and Beyond

Change is happening, and it's happening so fast that even the most seasoned data managers and professionals can't keep up. New technologies, along with new approaches to data management, are restructuring—and reimagining—data-related jobs. Industry leaders are expressing astonishment at the speed in which the data world is changing. "I'm witnessing something that's going to make everything different," said Milan Parikh, lead enterprise architect at Cytel. Read More

Soft Audits, Hard Consequences: The Danger of Soft Audits

In April 2022, we composed an article titled, "The Weaponization of Software License Audits." It focused on how software license audits have long been used as a successful, revenue-generating tool for software vendors. Gartner has noted that vendor-driven, revenue-motivated audits are on the rise across all industries and company demographics. Read More

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Columnists

Todd Schraml

Database Elaborations

Todd Schraml

  • The Meaning of Done In the analytics world, when building data marts or other data areas meant to support end users, the goal is to present the "needed data" allowing users to perform their queries and analyses. This means that if an "XYZ Value" is required, then the "XYZ Value" is presented.
Recent articles: Todd Schraml
Craig S. Mullins

DBA Corner

Craig S. Mullins

  • Rethinking Indexes: A Path to Database Index Modernization Indexes are fundamental to database performance, but too often, they're treated as "set it and forget it" structures. As the data landscape evolves—with hybrid cloud deployments, real-time analytics, and machine learning workloads—so too must our approach to indexing.
Recent articles: Craig S. Mullins
Kevin Kline

SQL Server Drill Down

Kevin Kline

  • Mastering Interpersonal Skills: The Hidden Growth Engine Driving SMB Success If you're reading this, you're likely an expert in something database related. You know everything there is to know about SQL, Microsoft Azure, data analytics, maybe more. Perhaps you're an IT specialist who knows your company's digital infrastructure from end to end. If you've spent some years in your role, you've realized that, in addition to your technical know-how, you've probably had to develop another set of skills—interpersonal ones.
Recent articles: Kevin Kline
  • The Future of Work Is Accessible: What Apple’s WWDC 2025 Accessibility Features Mean for an Aging, Digital Workforce As our lifespans stretch well beyond the traditional retirement horizon, the future of work is undergoing a profound transformation. With some individuals living well into their 110s—and babies born today potentially reaching 150—we're not just facing longer lives, but longer careers. Many of us may be working into our 80s or 90s. The implication is clear: technology must evolve to support not just the young and able but also the aging who will increasingly make up a significant portion of the global workforce.
Recent articles:  
  • Will AI Become Our Friend or Foe? Technology Professionals Weigh In. Picture this: there's a new face in the IT department, ready to step in to help tackle the increasingly complex challenges caused by modern hybrid on-prem and multi-cloud environments. Overstretched technology teams always appreciate an extra set of helping hands, but what happens when this new team member isn't human—but artificial intelligence (AI)?
Recent articles:  

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